Kerem Bürsin became the ambassador of Hublot, the world-famous Swiss watch brand, in 2017. Hublot, one of the most expensive watch brands in the world, chose to work with Kerem Bürsin and introduced him as "the new member of our family" on social media. In cooperation with Kerem Bürsin & Hublot, two launches were organized and exterior shots were taken in collaboration with Ferrari.